SERENADE IS A PREMIER DESTINATION FOR COUTURE, OFFERING A CURATED SELECTION OF ARTISANAL GOWNS AND ACCESSORIES FROM THE WORLD’S FINEST DESIGNERS.

FOUNDED BY PAULA SELBY AVELLANEDA AND ROSARIO CAPANERA, SERENADE BRINGS A DISTINCT APPROACH TO MIAMI BEACH, CELEBRATING THE CRAFT OF GOWN-MAKING THROUGH A DEEPLY PERSONALIZED AND INTIMATE EXPERIENCE. OUR FOCUS IS ON TIMELESS, ONE-OF-A-KIND PIECES THAT REFLECT THE HIGHEST LEVELS OF CRAFTSMANSHIP AND CREATIVITY.

LOCATED WITHIN CASA FAENA, OUR PRIVATE FITTING ROOM PROVIDES AN EXCLUSIVE SPACE WHERE CLIENTS CAN EXPLORE BOTH CURATED COLLECTIONS AND BESPOKE DESIGN SERVICES. WE SPECIALIZE IN COUTURE FOR BRIDES, GALA EVENTS, COCKTAIL ATTIRE, AND MORE, OFFERING IN-HOUSE DESIGN AND TAILORING, AS WELL AS COLLABORATION WITH LEADING INTERNATIONAL BRANDS.